Wentz, a Brazilian brand of object design, furniture, and lighting, opened its first own store in Jardins, in São Paulo. Founded by designer and creative director Guilherme Wentz, the brand is characterized by a contemporary aesthetic, clean design, and simplicity in forms.
Designed by Felipe Hess, the 160 m² store architecture is an interpretation of the designer’s work, characterized by a contemporary aesthetic, clean design, and simplicity in form.
Its proposal is to exalt Brazilian tropicality through a contemporary perspective, creating environments that are contemplative extensions of nature, with authorial and timeless design.
The building, which Guilherme Wentz defines as “a breather amid chaos”, will house all the pieces in the brand’s portfolio, as well as launches of furniture, accessories, and lamps.
The inside of the gallery is assembled with a correct proportion of plans and volumetrics that address and crafted by the designer/owner itself.
The exhibition sections are organized all through the store to the base of the part on the ground floor and on the mezzanine. An inward yard and a free espresso place for clients supplement the space just right.
In a way, the exhibit extends the simple idea of essential lines that the products have. Plus, all of these elements – so many symbols of an extension of nature – are of warm minimalism.
The store was assembled utilizing scarcely any impartial completions: white water-powered tile all through the exterior, concrete floor that saturates the whole store, and the utilization of finished mass and smooth mass on the partition to feature volumes and conditions. The lighting is diffuse, however, it additionally denotes the different windows in the store.
The store will house all the pieces of the Wentz portfolio, in addition to the launches of furniture, accessories, and lamps.
Gallery of Wentz
Photography: Fran Parente